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Category: Marketing

The Best Free Hidden Canva Tools for Salon Professionals

September 1, 2021 admin

The Best Free Hidden Canva Tools for Salon Pros You’re already likely using Canva for your beauty business. Whether creating…

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Posted in: Marketing, Social Media Filed under: branding, canva, content, how to, marketing, photo, social media
how to write exciting email subject lines open rate

How to Write Exciting Email Subject Lines

April 24, 2020 admin

The reason why I love email so much is that there is no algorithm to limit your ability to reach…

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Posted in: Marketing Filed under: email, email marketing, how to

Why TikTok is the Best Platform for Beauty Pros

February 18, 2020 admin

You’ve seen them. I guarantee it. Kombucha Girl, clips of hundreds of cute frolicking animals, and the videos of teens…

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Posted in: Marketing, Social Media Filed under: branding, social media, TikTok, video
How to Unlock Instagram's New Hidden Report

How to Unlock Instagram’s New Hidden Report

February 2, 2020 admin

I am obsessed with Instagram. Possibly too obsessed, but that’s a discussion for another time. I was scrolling this morning…

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Posted in: Marketing, Social Media Filed under: business planning, Instagram, salon business, social media
love facebook ads

How I Learned to Love Facebook Ads

January 24, 2020 admin

I joined Facebook in 2007, mostly to spy on my younger brothers who were both in college at the time.…

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Posted in: Marketing Filed under: ads, Facebook, marketing, solo entrepreneur

How to Start Using Video in Your Beauty Business

January 5, 2020 admin

Video is the current digital marketing darling, but it’s intimidating to know where to begin when it comes to creating…

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Posted in: Marketing
How To Take Really Good Hair & Nail Photos

How To Take Really Good Hair & Nail Photos

October 1, 2019 admin

The difference between decent and great client photos comes down to successful execution. A great client photo isn’t a coincidence…

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Posted in: Marketing, Social Media Filed under: how to, photo, salon photos, social media
How to Quickly Build an Email List

How to Quickly Build an Email List

September 4, 2019 admin

I’ve made the case for email here on this blog, and in my in person classes around the country. If…

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Posted in: Marketing Filed under: email, email marketing, marketing, salon
how to beat the instagram algorithm

How to Beat the Instagram Algorithm

April 21, 2019 admin

Tell me if this sounds like you. You’re on Instagram a lot in your down time.  You scroll through your…

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Posted in: Marketing, Social Media Filed under: how to, Instagram, social media
Planning Your Beauty Business Sales Plan

How Much Did You Make Last Year? Don’t Know? Read This

March 13, 2019 admin

It’s the most wonderful time of the year – tax season! If you think I’ve suddenly gone off the deep…

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Posted in: Marketing Filed under: business, how to, planning

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